Wednesday, 27 April 2016

Major Production Unit: Social Media Marketing - Lead Up To Release

For the social media page a video and image were scheduled to go up once a week basis in the lead up to the film 'premiering' on May 11th.

There are 4 images in total and three videos. The images are a still from the film with a key quote in the film's font overlaying it. The aim is to promote the disappearance of Perry and suggest that Archie is a suspicious character so that when the audience comes to watch the film, they are in the same mindset that Sean is in. This means that the audience will root for Sean until the end when they realise the truth.












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