My original trailer idea was lacking in character for Jamie and punch for the actual content: it needed to hook and maintain the viewers' interest.
So I went back to the script and focussed on selling the show. The USP of the show is that they look at the public's opinion and gets their say. I reworked the script changing the description of the show to lead into the USP and hit the point home.
The other major change is that the transitions are social media related: utilising Facebook, Youtube and advertisement to seamlessly shift to the next sequence.
I think the script is much better now with the changes and sells the show more efficiently.
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